6 Tips To Improve The Performance Of Your Business App

Businesses use mobile apps to optimize their sales and marketing techniques while providing a better consumer experience, from communicating with their target market to selling and promoting their items and services. It’s a fact that a well-designed phone app can give small businesses an advantage when facing competition with larger businesses in their field.

Does your business have a slow and sluggish app that isn’t performing how you want it to? A slow app can make or break your business in today’s fast-paced world. But there are ways to boost your app’s performance and offer a superior user experience. 

Below, we’ll discuss some of the best ways to improve the effectiveness of your business app. 

1. Make Sure the Code is High Quality

Firstly, to ensure your app is running smoothly, there are some important points to remember. One of them is keeping your code up-to-date and eliminating the useless frameworks that seem to be slowing things down. Keep an eye on memory leaks which often cause apps to crash due to memory shortage. Using a memory profiler would help you out with that.

What’s more, if your app has a billing feature, try incorporating the billing software from BluLogix into your app’s code. It’ll facilitate and maximize the billing process, providing better overall performance.

Another thing you could do is properly render shadows to avoid bottlenecks. Favoring operations and moving heavy activity initialization to background threads could also help your app run faster. Establishing an offline mode also ensures that your clients can access your app’s data even if they are not online.

2. Properly Cache Data

Second, to speed the app up, it is essential to identify files and computations that can be cached. Stashing files and operations on the device’s hard drive guarantees quick access to app data and eradicates performance problems during a network outage.

Set aside time for sufficient caching. A product catalog, for instance, should be cached until the next admin update, while a user profile should only be cached for a single user session.

It’s also critical to balance data caching and loading to avoid displaying old data to the user. And if there’s a lack of storage space, ensure not to cache everything.

3. Reduce App Launch Time

Today’s user is impatient. They want the app to start as soon as they touch the icon on display. While the app is starting to load in the background, ensure that all your app’s activities are available in memory. It reduces the time wasted by repeat object initialization, rendering, and layout inflation. 

To make this possible, you must ensure that only those immediately required items are ushered at the launch. It’s advised to reduce the number of unnecessary layouts tucked away needlessly in the procedure. 

Letting your app load first and then displaying the views is the correct course of action. Other visual features that rely on bitmaps or other resources can be updated later.

4. Enhance Client-Server Interaction

To improve your app performance, try making the client-server interactions run smoother. Start by creating client-server APIs so the client doesn’t receive unnecessary data. Then start dividing content and objects by purpose and demand them as needed. This method reduces the amount of data loaded, resulting in a faster app load.

When creating and building the API, remember that people don’t only use 4G connections, but there are also 3G networks being used, which are slower and less reliable. Divide complex requests into smaller ones to perform progressively and assess your app on a slower connection to acclimate it to such instances.

You could even use a CDN, or content delivery network, to shorten data load times by reducing the distance between the consumer and the data source.

5. Increase Your App Store Discoverability

If you’ve browsed the app store, you’d know that only the best ones appear at the top of the search results. So, ensure your business’s app shows up. Improving your chances of being discovered in the app store will help you reach the most audience. 

Smaller companies must research their clientele and try to understand their needs. It’s useful to find out their preferred language, unique selling proposition, and demographic data. 

Also, be sure to choose an app name and a catchphrase that, at a glimpse, easily and precisely defines who you are and the things you do. It’ll make the app more appealing to the customer and will increase the chances of them downloading it.

6. Optimize the Images

You might think that the larger the image, the better it looks to the consumer. But the truth is, it’s absurd to use an image larger than what is showcased on the screen. Images and visual designs that have been optimized assist in reducing lags when using the app and enhance content page load time on the screen.

So, make better use of image resizing and compression. Compression lets you decrease image weight without sacrificing resolution. Resizing an image means adjusting its size to fit properly in the app.

Even so, this doesn’t mean you should go about selecting the smallest size available; rather, try to strike a balance. When an image is shown to the user in various sizes, choosing the largest one is best to ensure it’s adequately displayed everywhere. 


In the current world, a slow and unreliable business app can affect your company’s success. But now you know you can give your app the bump it needs to perform at its best by instituting some of the pointers we’ve discussed. 

Remember, the quality of your mobile apps is critical to your company’s success. Investing both money and time in maximizing your app’s performance benefits your users while also helping you maintain a competitive advantage.

So, put some of these tips into practice and enjoy as your app’s performance improves, and watch how fast your business begins to boom. After all, user experience is everything in today’s dynamic and tech-dependent era.